Category: Content, Strategy and Marketing
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Social Media & Growing Your Audience
As a small business owner, you know how important it is to have a solid online presence. This presentation will teach you how to leverage the power of social media and WordPress to elevate your brand and reach new audiences. Learn how to create engaging content for your social media, optimize your website for maximum…
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The First 5 Mile Markers on the Journey to Your First Digital Product
As an established service provider, you may be ready to grow but don’t want to hire or manage a large team. Digital products could be a great next step in your business by: If you like the idea of digital products, but aren’t sure where to start, join me for this discussion where I’ll cover…
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Blogging in the Age of AI: How to Stay Relevant and Competitive
Artificial intelligence (AI) has been a hot topic in the blogging world, with many claiming that it is the future. In this talk, we will take a closer look at the AI language model ChatGPT and Writesonic to help you streamline workflows while also discussing the limitations and potential pitfalls of relying too heavily on…
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The Art of the WordPress Pitch: Relationships and Sales
Clients don’t know what they don’t know. What web solutions are right for them? How does WordPress come into the picture? Have you left out something vital? All these questions and more will be explored as we talk about matching clients’ needs with what your agency offers without pulling teeth or pulling your hair out.…
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Build Your Online Presence: Brainstorming Exercises To Develop Your Content Strategy
Successful content marketing does not happen overnight. In this workshop, we will take a step back from actual content creation and dig deep into the foundation of your brand. After all, all great content begins with understanding who YOU are as an entrepreneur and the value of your business. We will:
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Make the Impossible Possible: Create a lasting impact on your community by doing work worth doing
This presentation will empower audiences to ask themselves, “What am I here to do?” and take the next step towards it. It will remind the audience of the amazing accomplishments we are capable of and the amazing impact we can make on ourselves and others by living truthfully and passionately. It is our sacred duty…
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Content UX: How to Create a Great Reader Experience
There’s a wide range of quality when it comes to online content. Google’s Helpful Content algorithm update helped set the record straight regarding what the search giant considers useful to humans and how content created specifically (and only) for search will not be able to effectively rank in relevant search moving forward. So what does…