WordPress, the world’s most popular publishing software, now hosts the world’s fastest growing e-commerce software*, WooCommerce.

So why is WooCommerce so popular? Why would you want to set up a store on WordPress? And what the heck is this WooCommerce thingamajig anyway?

In this talk, I’ll demonstrate the most interesting features of the free WooCommerce plugin and discuss why its open source foundation combined with a marketplace for extensions is helping foster a great community. I’ll then share the stories of real people making a living thanks to WordPress and WooCommerce and hope to inspire you to believe you can do the same.

* Based on popularity stats from http://trends.builtwith.com/shop